Dr. Marcus Collin: The curious case of cultural consumption

ATLANTA, Ga. (Atlanta News First) - For the culture Author and Marketing professor Dr. Marcus Collins came into the studio to talk about what is culture and how it has affected people.

He talks about his new book “For the Culture” and the power behind who we want to be, as social media’s influence on people and culture.

Dr. Marcus Collins says he use to run digital strategy for Beyonce’ during her Sasha Fierce stage, helping her navigate the social web.

To get more on his book you can visit here.

Natasha Pollard

Natasha Pollard

Natasha Pollard joined the digital team for Atlanta News First as a digital content producer in November 2022.